AI personalization,
built around every relationship

The AI stack for modern nonprofits.

SOC 2 compliant, verified by VantaHIPAA compliant, verified by Vanta

Trusted by forward-thinking nonprofits

LivestrongSt Michael'sNet ImpactGeneration180Income MovementCameron HouseHunger Free ColoradoSocial CreaturesIt Gets BetterNo Stomach For CancerTwo River TimesSt Wilfrid'sCAUSESitGritProject EquityCanadian Red CrossCulture NextadfinitasFrucht AlarmStratovationOpportunity Knocks

  1. 01Giving on your own site, one line of code, a one-tap checkout and a conversation that can take a gift mid-sentence, live the same day in your brand.
  2. 02A card for every supporter, one record per person built from every touchpoint, with who is lapsing, who is ready for a call and what to say to each of them.
  3. 03Journeys that write themselves, no two supporters get the same message. Outreach builds each person's path from how they give and earns more of the routine as you trust it.
  4. 04Answers at two in the morning, an agent that answers donors and the people you serve from your own sources, cites every answer and hands risk to a human.
  5. 05Reports that keep stewardship honest, what is working, who needs attention this week, and where the money you are missing sits, from unclaimed matches to lapsed donors who still open every email.
  6. 06One prompt, every channel, ask for a campaign, an audience or an event, approve it once, and it ships to website, email, SMS and socials from one Session.
  7. 07Your data, where it already lives, Salesforce, HubSpot, Mailchimp, Donorbox and your calendar synced in real time, so nothing is migrated and nobody fights IT.
  8. 08SOC 2 and HIPAA from day one, on our infrastructure, with you owning all the data, so a healthcare or youth nonprofit can move fast inside the safety envelope.
8,300+people supported through a digital support experienceRead the case study
12%uplift in AI fundraising feature use
“Whitelabel’s tech has become central to how we operate and deliver our mission.”
Karen Johns, CEO

One layer across
every way you raise.

No IT battles, nothing to replace. Whitelabel orchestrates on top of your website, CRM and calendar, so your agent knows when to apply agentic giving, and when to hold back.

Whitelabel Intelligence LayerAI orchestration.
Agents act on your data.

Historical donor data

Campaigns & outreach

AI search & mentions

Data & CRM

Calendar & events

DonorFrontTM

A stunning, authentic experience.

The haircut your website always needed. Design fast with AI, pick a prebuilt theme, or go totally custom through our conversational journey, deployable in minutes.

An optimized landing page that sits on top of the website you already have, built for interaction and donation.

Hunger Free Colorado
hungerfreecolorado.org live

See how Hunger Free Colorado uses DonorFront to put a real AI assistant, a ZIP food-finder, and one-tap giving in front of every visitor, on desktop and mobile.

Fictional people, the real shape of the record. Pick anyone and the brief writes itself: what we know, what they told us, and the one thing to do next.

Contacts

Everyone your mission has touched, in one place.

Weekly insights
6 peopleAdded ▾50 / page ▾
PersonStatusConversationsGiftsAddedLast seen
PNPriya NatarajanWeb · Monthly donorMonthly · 14 months 6 15Jul 12, 2025Sep 19, 2026⋮
DODaniel OkaforWeb · Lapsed donorLapsed · last gift 2024 3 4Nov 4, 2023Sep 2, 2026⋮
GWGrace WhitfieldWeb · Major donorMajor · $5,000 in May 2 3May 9, 2025Sep 14, 2026⋮
TATom AlvarezWeb · VolunteerVolunteer · new this week 1 0Sep 16, 2026Sep 18, 2026⋮
HKHannah KimWeb · Event donorEvent · gala 2026 4 2May 20, 2026Sep 10, 2026⋮
MBMarcus BellWeb · Matched gift pendingMatch unclaimed · $500 2 5Feb 2, 2024Aug 30, 2026⋮

Page 1 of 1 · 6 contacts

Click a person to open their supporter brief.

Agents

Meet your secret weapon, Agents

An automated journey in the Whitelabel admin, each step showing what it will send and which steps still come back for approval

Journeys that grow with your trust

Automated AI journeys start by asking. As a routine proves itself it earns the right to run on its own, built from the logic and evidence of real donor interactions and your playbooks, while higher-value decisions still come back to you for review.

Conversation to donation

Conversational AI reads what a supporter wants and turns it into behavioural giving, with one-click checkout built into the conversation itself.

Your agents are always working ✦

Behind every conversation, an AI agent reads the moment, reasons, and calls the right tool, drafting a campaign, surfacing matched giving, or escalating a crisis, always grounded in your own data.

Two emails from one campaign, each written around a different supporter: an event invitation and a follow-up with a donation ask

No two donors get the same message ✦

Every supporter gets a different journey, tuned to how each one gives, with hyper-personalized donor flows built right into your Whitelabel admin.

It finds money hiding in plain sight ✦

Thousands of gifts qualify for employer matching that no one ever claims. Whitelabel spots which donors have a workplace match and doubles the gift automatically.

Every answer becomes a profile ✦

Interactive quizzes and funnels meet people where they are, qualify what they need, and route them to the right next step, with every answer landing on their DonorCardAI™ record.

The evidence library: peer-reviewed donor-behaviour findings, each one graded and cited

Built on evidence, not instinct ✦

More than 200 peer-reviewed and tested studies of donor behaviour sit behind every sequence, with around ten drawn for any one campaign. A finding that does not replicate when the cohort tests it comes back out of the library.

Your cause has
entered the chat

Your cause gets discovered across AI channels. Donors give right in the chat. You keep track of every gift. All powered by Answer Engine Optimization, built into your DonorFront™.

An AEO visibility panel beside a phone showing a donation completing inside a ChatGPT conversation

You keep 100% of your donation

The pay rails are free and the agentic tools come with them, so 100% of every gift reaches your cause. Free to start, with a clear monthly cap on every premium action and no subscription.

3.5%
Whitelabel platform fee, per gift
Plus card and bank costs, passed through at cost
Start onboarding
  • The complete AI fundraising stack
  • Payment costs passed through at cost, never marked up
  • DonorFront™, Agents & DonorCardAI™
  • Unlimited campaigns and donors
  • No monthly fees. No setup. No contracts.
100%
of every gift reaches your cause

Donors cover the fee by default.

An honest comparison

What you pay, all in

A flat 3.5% platform fee, with the AI agent and every module included. Card and bank costs are passed through on top at cost, never marked up. The competitor rates below use Stripe's nonprofit rate, 2.2% + 30¢.

See everything included
PlatformPlatform feeProcessingFees on a $100 gift
Whitelabel3.5%+ interchange, ≈ 1.1% avg≈ $4.60, donors cover it
Fundraise Up4%+ 2.2% Stripe$6.20
Donorbox Free2.95%+ 2.2% Stripe$5.15

No monthly plan, no setup, no contract. At checkout the donor is asked to cover all fees by default, so 100% of the gift reaches you. It's optional, and if they decline it comes from the gift.

Payments run on a licensed PCI-DSS Level 1 facilitator. Card details are tokenized on entry and never touch your site or ours. SOC 2 Type II controls.

Illustrative estimate. Competitor terms may change.

Need to discuss something bespoke?

The Lab designs and builds custom AI products around a mission.

From the lab

Ideas for the work that matters.

Thoughts and research on fundraising, donor relationships, responsible AI, and the technology powering mission impact.

View all from the lab

In collaboration

AI for Non-Profits NetworkWhitelabel

Straight from the Network

A weekly AI briefing read by more than 4,000 nonprofit leaders across the US and Canada. New every week, and now in your feed.